Dove apologizes for controversial ad campaign amid social media backlash

IN TWEETS: Dove slammed for racist ad

Worldwide beauty and personal care product, Dove, manufactured by Unilever, has been slammed for a racist advert, which it has subsequently pulled.

Global soap brand Dove, apologized on Saturday, Oct. 7 for posting what some called a racially insensitive Facebook advertisement.

The ad has since been deleted.

The body wash ad showed a black woman taking off her shirt to reveal a white woman underneath.

The above screenshot by makeup artist Naomi Blake went viral after she posted it to Facebook on Friday.

Dove issued an apology on Twitter and Facebook Saturday.

UGA football player Natrez Patrick arrested on misdemeanor possession of marijuana charges
I then looked closer through the front window of the vehicle and saw numerous small pieces of marijuana", the reported stated. The officer proceeded to ask Patrick if there was any marijuana in the vehicle, to which Patrick stated there was not.

Personal care brand Dove said a recent marketing campaign "missed the mark in representing women of color thoughtfully", amid criticism that the advertisements were racially insensitive. A bottle of Dove body wash was displayed in the corner.

Some Facebook users seemed to be spilt on the subject. It reads, "Dove is committed to representing the beauty of diversity".

The brand said they "deeply regret" any offense the advertisement caused.

"What exactly were yall going for? Honestly wonder how these things make it into public realm before someone calling it out", one Twitter user wrote. "Your creative director should be fired", one Angela Reinders wrote on Facebook.

That campaign showed a "before" and "after" skin close-up with dark-skinned women standing in front of the "before" picture, with light-skinned woman standing in front of the "after" picture.

Dove at the time clarified the ad's intent in a statement from its PR team. An opportunity to sell product to women of colour. "We do not condone any activity or imagery that intentionally insults any audience".

Related news:

Hot News

isis-killer-beheading-video-story-top Nirmala Sitharaman teaches Chinese soldiers how to say namaste
Oct 09, 2017 - 00:25
Chief of Eastern Command Lt Gen Abhay Krishna briefed her about the Army's security preparedness along the India-China border. One of the Chinese soldiers, with a smile on his face, said " Namaste means nice to meet you".

isis-killer-beheading-video-story-top Egypt becomes second African country to qualify for the World Cup
Oct 09, 2017 - 00:23
The Pharaohs won the Africa Cup of Nations in 1998, 2006, 2008 and 2010, but consistently faltered in World Cup qualifying. Congo nearly ruined the party when Arnold Bouka volleyed home to peg back the hosts after Salah's second-half opener.

isis-killer-beheading-video-story-top Ben Roethlisberger tosses quintet of picks as Jaguars upset Steelers
Oct 09, 2017 - 00:07
Only Tampa Bay has garnered fewer than Carolina's 118 penalty yards against, and the Buccaneers have only played three games. Both players were limited practice participants on Friday and are among the four players listed as questionable by the team.

isis-killer-beheading-video-story-top Jacob Park Won't Play Saturday for Cyclones, Did Not Travel With Team
Oct 08, 2017 - 00:51
Third-ranked Oklahoma will put the nation's longest active winning streak on the line Saturday afternoon when it hosts Iowa State. Park's absence comes just one day after rumors began circulating that Park had been suspended for the game against the Sooners.

isis-killer-beheading-video-story-top Las Vegas shooter wired $140000 to Philippines last week
Oct 08, 2017 - 00:48
In a press conference, police said they had now completed investigations at Paddock's properties. There is no evidence that Paddock's act was an act of terror.

isis-killer-beheading-video-story-top Sudan sanctions: USA lifts most economic restrictions after two decades
Oct 08, 2017 - 00:43
The United States permanently lifted trade sanctions against Sudan on Friday , the State Department announced. Washington had imposed the sanctions in 1997 over Khartoum's alleged support to Islamist militant groups.

isis-killer-beheading-video-story-top Cleveland Browns rookie DE Myles Garrett to make debut vs
Oct 08, 2017 - 00:42
Garrett missed the first four games of the regular season after spraining his ankle in a September 6 practice. Garrett admitted the build-up to his first real game has been nerve-wracking.

isis-killer-beheading-video-story-top Donald Trump Mocks Puerto Rican Accent During Hispanic Heritage Month Speech
Oct 08, 2017 - 00:41
The State Department denied that Tillerson made such comments. "We love you!" one crowd member yelled. Trump's remark came at a dinner with military leaders on Thursday.

isis-killer-beheading-video-story-top Several Injured in Collision in Central London
Oct 08, 2017 - 00:41
Photo Police officers stand with an injured person with a bandaged ankle near the Natural History Museum on Saturday in London . London's Metropolitan Police Service had said on Twitter than one man was detained in the South Kensington area of the city.

isis-killer-beheading-video-story-top Syrian troops approached the last stronghold of ISIS in the country
Oct 08, 2017 - 00:36
The Observatory said Russian air strikes on Thursday night killed 14 people, including three children, fleeing across the Euphrates on rafts near Mayadeen, AFP reported .

isis-killer-beheading-video-story-top Fox News Reporter Claims Harvey Weinstein Masturbated in Front of Her
Oct 08, 2017 - 00:34
She met both as they were headed up from the cafe and says that Sivan told her what happened right after they left the club. Sivan reminded him that she was in a relationship and says she quickly ended the call.

isis-killer-beheading-video-story-top NRA calls for regulation of 'bump stocks' after Las Vegas massacre
Oct 08, 2017 - 00:33
Thursday's sudden endorsements of controls came nearly simultaneously from the NRA and the White House. The NRA is typically the nation's most prominent lobbyist group against stricter gun regulations.

isis-killer-beheading-video-story-top Gareth Southgate leads England through to 2018 World Cup
Oct 08, 2017 - 00:32
We want to stay unbeaten, we want to go and win the game . "The fearless mentality - that's the way he is at the minute". At this stage, just like the captaincy, England's goalkeeping situation ahead of next year's World Cup is undecided.

isis-killer-beheading-video-story-top US National Team cruises by Panama in World Cup qualifying
Oct 08, 2017 - 00:29
Trinidad and Tobago seized a lead against Mexico in San Luis Potosi before the regional powerhouse roared back for a 3-1 victory. No one benefited more from having Pulisic in the thick of things than Altidore, he of the two goals and one assist on the night.

isis-killer-beheading-video-story-top Sri Lanka target landmark series win over Pakistan
Oct 08, 2017 - 00:26
Sarfraz said Hasan Ali, the fast bowler, had suffered a side strain in the first Test, and would be replaced by Wahab Riaz. However, the pink ball will test the visitors to some extent as they have never played an worldwide day/night test before.